Elements to Consider When Hiring a White Label SEO Agency
Even if white label SEO services are crucial for your business, you must know you also have the right provider. It would help if you had a provider who could meet your business and clients’ needs. Remember, the agency will be providing SEO services indirectly to your clients. Therefore, it must follow your needs and provide the customers with the best. Consequently, you have the job of choosing an agency that fits your business needs. Here are crucial things to consider.
- Long-term Plan
Working with a white label SEO provider is not a one-time thing. You want an agency that will be there throughout the process. Your business needs a provider who has been working on the plan to ensure they deliver the best results. You also need to know that the agency has a dedicated team that will keep track of the changes in SEO algorithms and update what is required. Therefore, ask how the provider does its work and how it handles the clients. Check how long the company will be working with you.
- A Dedicated Growth Team
Having a growth manager is an essential aspect of white label SEO reselling. You want an agency you can contact when you need help with the campaigns. The company should be there to answer any questions and handle concerns related to the clients of the campaigns. Therefore, make sure they know your business, the clients, and the industry. Before signing the contract, ensure the company has ample knowledge of the three things.
- Support on Sales
SEO services do not end when the provider delivers the tactics. It is a long-term relationship that extends to the period when SEO will start showing results. Therefore, find a partner who will be there throughout the process and one who can help you close deals on sales. It would help if you had a partner who would work as part of your sales team and negotiate with the clients. The agency will explain the whole process and pricing models you offer.
- Reporting and Metrics
You need to know what is happening and how the services have impacted the clients. Therefore, you have the job of checking how the company is doing its job. Ensure the company reports how the work is going and how they are doing it at the cost of everything. Ensure the provider uses SEO tracking tools to track the tasks performed. Therefore, the provider should offer transparent reporting with all the campaigns.
- Proven Success
Don’t work with a newbie. Instead, look for a company that can prove its success from the services it has delivered to other clients before you. You want to know how far the provider has taken other clients in the industry. Check their method of providing general SEO services, then ask for references. You want to know how these methods have worked for other clients and see whether they will work for you too. The important thing is to make sure the agency can prove its success.
Bottom Line
Hiring a white label SEO services provider is crucial. However, the results you get depend on who you have hired. Consider the things mentioned above to get the best partner for SEO services.